# Occupation profile — search engine optimisation expert

- **ESCO URI:** http://data.europa.eu/esco/occupation/092fdeeb-a76f-4ed2-b248-90fd6eaaffef
- **ESCO code:** 2513.2
- **ISCO-08 group:** 2513 — Web and multimedia developers
- **O*NET-SOC:** 13-1161.01 — Search Marketing Strategists (match: exactMatch)

## Description (ESCO)

Search engine optimisation experts increase the ranking of a company's web pages with regard to target queries in a search engine. They create and launch SEO campaigns and identify areas of improvement. Search engine optimisation experts may conduct pay per click (PPC) campaigns.

## Definition

nan

## Alternative labels

- search engine optimisation experts
- search engine optimization expert
- search engine optimisation specialist
- search engine optimiser
- SEO expert
- SEO specialist
- inbound marketer
- growth hacker
- search engine marketing specialist
- search engine optimisation consultant
- SEO experts