feat: activism-officer skill package v0.1.0

2026-08-14 17:26:29 +02:00
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--- a/PROVENANCE.md
+++ b/PROVENANCE.md
@@ -0,0 +1,31 @@
+# Data provenance — activism-officer
+
+Where the content of this skill package comes from, counted by
+content items (tasks, competences, tools, evidence entries, curated
+knowledge). Rendered live by Gitea:
+
+```mermaid
+%%{init: {'theme':'base','themeVariables':{'pie1':'#f9a825','pie2':'#1e88e5','pie3':'#ff355e','pie4':'#d97757','pie5':'#8e24aa','pieOuterStrokeWidth':'0px','pieSectionTextColor':'#fff'}}}%%
+pie showData
+    title Content sources — activism-officer
+    "ESCO (occupation & competences)" : 25
+    "O*NET (tasks & tools)" : 109
+    "Job boards (market evidence)" : 92
+    "Anthropic official Claude skills" : 8
+    "External AI skill packs (mapped)" : 165
+```
+
+| Source | Items | Share | Files |
+|---|---|---|---|
+| ESCO (occupation & competences) | 25 | 6.3 % | references/profile.md, references/skills.md |
+| O*NET (tasks & tools) | 109 | 27.3 % | references/tasks.md, references/tools.md |
+| Job boards (market evidence) | 92 | 23.1 % | references/market.md (full report) + "Market evidence" headline sections |
+| Wikipedia & AI expert curation | 0 | 0.0 % | glossary, literature, usecases, intake, quality, evals/ |
+| Anthropic official Claude skills | 8 | 2.0 % | references/ai-skills.md, section "anthropics/skills" (official Claude Code skills) |
+| External AI skill packs (mapped) | 165 | 41.4 % | references/ai-skills.md (per-source attribution inside) |
+| Stack Exchange practitioner Q&A (CC-BY-SA) | 0 | 0.0 % | references/practitioner-qa.md (per-entry attribution inside) |
+
+Licensing: O*NET (USDOL/ETA, CC BY 4.0) · ESCO (© European Union) ·
+job-ad evidence via official APIs (JSearch/Adzuna) · Wikipedia content
+paraphrased with source URLs — never copied · external AI skills are
+linked, not copied (Apache-2.0/MIT/source-available, see ai-skills.md).
--- a/SKILL.md
+++ b/SKILL.md
@@ -0,0 +1,49 @@
+---
+name: activism-officer
+description: "Occupational skill for the role 'activism officer' (also: activism and events officer, campaigner, campaign worker, charity officer, activism and engagement officer, activist). Use when the user asks for typical activism officer work such as: typical activism officer responsibilities"
+---
+
+# Activism Officer
+
+Activism officers promote or hinder social, political, economic or environmental change by using different tactics such as persuasive research, media pressure or public campaigning.
+
+## Core workflow
+
+
+## How to use this skill
+
+- Read [references/profile.md](references/profile.md) for the occupation profile and scope.
+- Consult [references/tasks.md](references/tasks.md) for the full task and activity inventory.
+- Check [references/skills.md](references/skills.md) for essential vs. optional competences.
+- Check [references/tools.md](references/tools.md) for the software commonly used in this role.
+- See [references/ai-skills.md](references/ai-skills.md) — matched external AI agent skills (per-source attribution).
+
+## Key competences (essential)
+
+- advocate a cause
+- apply social media marketing
+- apply strategic thinking
+- communicate with media
+- create advocacy material
+- create campaign schedule
+- design campaign actions
+- develop digital content
+- give interviews to media
+- organise supporters
+- use communication techniques
+
+## Hot technologies
+
+- Adobe Acrobat
+- Adobe After Effects
+- Adobe Creative Cloud software
+- Adobe Illustrator
+- Adobe InDesign
+- Adobe Photoshop
+- Canva
+- Facebook
+- Google Analytics
+- Google Docs
+
+---
+*Sources: ESCO v1.2.1 (http://data.europa.eu/esco/occupation/98358049-fbcd-479e-a644-e92bde5af2e0), O*NET 30.3 (11-2032.00, manual nearest match). See manifest.json for licensing/attribution.*
--- a/manifest.json
+++ b/manifest.json
@@ -0,0 +1,256 @@
+{
+  "name": "activism-officer",
+  "title": "activism officer",
+  "version": "0.1.0",
+  "layer": "core",
+  "language": "en",
+  "generated": "2026-07-07",
+  "ids": {
+    "esco_uri": "http://data.europa.eu/esco/occupation/98358049-fbcd-479e-a644-e92bde5af2e0",
+    "esco_code": "2432.1",
+    "isco_group": "2432",
+    "onet_soc": "11-2032.00",
+    "crosswalk_match": "manual nearest via ISCO 2432 (Public Relations Managers)"
+  },
+  "sources": [
+    {
+      "name": "ESCO",
+      "version": "1.2.1",
+      "url": "https://esco.ec.europa.eu/"
+    },
+    {
+      "name": "O*NET",
+      "version": "30.3",
+      "url": "https://www.onetcenter.org/",
+      "license": "CC BY 4.0"
+    }
+  ],
+  "attribution": "This package includes information from the O*NET Database (v30.3) by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), CC BY 4.0. skillfactor is not endorsed by USDOL/ETA. ESCO data (v1.2.1) (c) European Union, used per the ESCO download conditions: https://esco.ec.europa.eu/en/use-esco/download",
+  "counts": {
+    "tasks": 0,
+    "dwas": 0,
+    "skills_essential": 11,
+    "skills_optional": 13,
+    "software": 0
+  },
+  "enrichment_ai_skills": {
+    "generated": "2026-07-14",
+    "method": "deterministic mapping (ISCO prefix + title/competence keywords)",
+    "sources": {
+      "anthropics/skills": {
+        "repo": "https://github.com/anthropics/skills",
+        "commit": "f6656c1",
+        "license": "Apache-2.0; the document skills (docx/pdf/pptx/xlsx) are source-available \u2014 see the LICENSE.txt in the upstream skill folder",
+        "skills": 5
+      },
+      "coreyhaines31/marketingskills": {
+        "repo": "https://github.com/coreyhaines31/marketingskills",
+        "commit": "33218ff",
+        "license": "MIT",
+        "skills": 5
+      },
+      "resend/resend-skills": {
+        "repo": "https://github.com/resend/resend-skills",
+        "commit": "2caefff",
+        "license": "MIT",
+        "skills": 5
+      },
+      "ConardLi/garden-skills": {
+        "repo": "https://github.com/ConardLi/garden-skills",
+        "commit": "fbd6453",
+        "license": "MIT",
+        "skills": 1
+      },
+      "davila7/claude-code-templates": {
+        "repo": "https://github.com/davila7/claude-code-templates",
+        "commit": "fa79251",
+        "license": "MIT",
+        "skills": 3
+      },
+      "nexscope-ai/eCommerce-Skills": {
+        "repo": "https://github.com/nexscope-ai/eCommerce-Skills",
+        "commit": "56f3288",
+        "license": "MIT",
+        "skills": 5
+      },
+      "affaan-m/everything-claude-code": {
+        "repo": "https://github.com/affaan-m/everything-claude-code",
+        "commit": "ed38744",
+        "license": "MIT",
+        "skills": 1
+      },
+      "jeremylongshore/claude-code-plugins-plus-skills": {
+        "repo": "https://github.com/jeremylongshore/claude-code-plugins-plus-skills",
+        "commit": "e112938a",
+        "license": "MIT",
+        "skills": 6
+      },
+      "nexu-io/open-design": {
+        "repo": "https://github.com/nexu-io/open-design",
+        "commit": "4b66023",
+        "license": "Apache-2.0",
+        "skills": 3
+      },
+      "davepoon/buildwithclaude": {
+        "repo": "https://github.com/davepoon/buildwithclaude",
+        "commit": "3c94e0c",
+        "license": "MIT",
+        "skills": 5
+      },
+      "a5c-ai/babysitter": {
+        "repo": "https://github.com/a5c-ai/babysitter",
+        "commit": "44a5d58b",
+        "license": "MIT",
+        "skills": 3
+      },
+      "vibeeval/vibecosystem": {
+        "repo": "https://github.com/vibeeval/vibecosystem",
+        "commit": "cea9462",
+        "license": "MIT",
+        "skills": 2
+      },
+      "indranilbanerjee/digital-marketing-pro": {
+        "repo": "https://github.com/indranilbanerjee/digital-marketing-pro",
+        "commit": "a3d119c",
+        "license": "MIT",
+        "skills": 4
+      },
+      "mukul975/Anthropic-Cybersecurity-Skills": {
+        "repo": "https://github.com/mukul975/Anthropic-Cybersecurity-Skills",
+        "commit": "673da1f",
+        "license": "Apache-2.0",
+        "skills": 7
+      },
+      "ognjengt/founder-skills": {
+        "repo": "https://github.com/ognjengt/founder-skills",
+        "commit": "a45931c",
+        "license": "MIT",
+        "skills": 1
+      },
+      "AgriciDaniel/claude-ads": {
+        "repo": "https://github.com/AgriciDaniel/claude-ads",
+        "commit": "669c760",
+        "license": "MIT",
+        "skills": 1
+      },
+      "gooseworks-ai/goose-skills": {
+        "repo": "https://github.com/gooseworks-ai/goose-skills",
+        "commit": "94ec916",
+        "license": "no explicit license \u2014 referenced by link only",
+        "skills": 5
+      },
+      "alirezarezvani/claude-code-skill-factory": {
+        "repo": "https://github.com/alirezarezvani/claude-code-skill-factory",
+        "commit": "ba18b31",
+        "license": "MIT",
+        "skills": 1
+      },
+      "alirezarezvani/claude-skills": {
+        "repo": "https://github.com/alirezarezvani/claude-skills",
+        "commit": "0241f43",
+        "license": "MIT",
+        "skills": 2
+      },
+      "ljagiello/ctf-skills": {
+        "repo": "https://github.com/ljagiello/ctf-skills",
+        "commit": "d19f35f",
+        "license": "MIT",
+        "skills": 1
+      },
+      "Bomx/distribb-skill": {
+        "repo": "https://github.com/Bomx/distribb-skill",
+        "commit": "810228b",
+        "license": "no explicit license \u2014 referenced by link only",
+        "skills": 1
+      },
+      "CosmoBlk/email-marketing-bible": {
+        "repo": "https://github.com/CosmoBlk/email-marketing-bible",
+        "commit": "ff526b0",
+        "license": "MIT",
+        "skills": 1
+      },
+      "browser-act/skills": {
+        "repo": "https://github.com/browser-act/skills",
+        "commit": "51daea1",
+        "license": "MIT",
+        "skills": 2
+      },
+      "K-Dense-AI/claude-scientific-skills": {
+        "repo": "https://github.com/K-Dense-AI/claude-scientific-skills",
+        "commit": "4d97e29",
+        "license": "MIT",
+        "skills": 1
+      },
+      "K-Dense-AI/scientific-agent-skills": {
+        "repo": "https://github.com/K-Dense-AI/scientific-agent-skills",
+        "commit": "4d97e29",
+        "license": "MIT",
+        "skills": 1
+      },
+      "mohitagw15856/pm-claude-skills": {
+        "repo": "https://github.com/mohitagw15856/pm-claude-skills",
+        "commit": "876fa30",
+        "license": "MIT",
+        "skills": 2
+      },
+      "infrasity-labs/dev-gtm-claude-skills": {
+        "repo": "https://github.com/infrasity-labs/dev-gtm-claude-skills",
+        "commit": "02cfefb",
+        "license": "MIT",
+        "skills": 1
+      },
+      "nowork-studio/NotFair": {
+        "repo": "https://github.com/nowork-studio/NotFair",
+        "commit": "99bda4b",
+        "license": "MIT",
+        "skills": 2
+      },
+      "sanjay3290/ai-skills": {
+        "repo": "https://github.com/sanjay3290/ai-skills",
+        "commit": "3619692",
+        "license": "Apache-2.0",
+        "skills": 1
+      },
+      "alinaqi/claude-bootstrap": {
+        "repo": "https://github.com/alinaqi/claude-bootstrap",
+        "commit": "f61ec87",
+        "license": "MIT",
+        "skills": 1
+      },
+      "googleworkspace/cli": {
+        "repo": "https://github.com/googleworkspace/cli",
+        "commit": "a3768d0",
+        "license": "Apache-2.0",
+        "skills": 1
+      }
+    },
+    "total_skills": 80,
+    "tiers": {
+      "core": 65,
+      "adjacent": 15
+    }
+  },
+  "provenance": {
+    "items": {
+      "esco": 25,
+      "onet": 109,
+      "jobads": 92,
+      "wiki_ai": 0,
+      "anthropic": 8,
+      "ai_skills": 165,
+      "stackx": 0
+    },
+    "share_percent": {
+      "esco": 6.3,
+      "onet": 27.3,
+      "jobads": 23.1,
+      "wiki_ai": 0.0,
+      "anthropic": 2.0,
+      "ai_skills": 41.4,
+      "stackx": 0.0
+    },
+    "method": "content items per source category"
+  },
+  "collar": "white",
+  "computer_work": true
+}
--- a/references/ai-skills.md
+++ b/references/ai-skills.md
@@ -0,0 +1,346 @@
+# External AI agent skills — activism-officer
+
+Proven, publicly available AI agent skills mapped to this occupation.
+Nothing is copied from the sources: every entry is a name, a one-line
+summary and a link to the upstream skill package. Each section names
+its source repository, commit, license and retrieval date.
+
+**Tiers:** `core` = the skill directly exercises a top market hard
+skill, tool or method (from gated job-ad evidence) or an essential
+ESCO competence of this occupation; `adjacent` =
+plausibly useful, secondary. Entries are capped at 12 per source
+and 80 in total per occupation (core first,
+strongest matches survive); everything beyond the caps is excluded
+and logged in the pipeline audit trail, not in this package.
+
+_Matched deterministically (ISCO group + title/competence keywords,
+tiered against market evidence + ESCO essentials) by
+`pipeline/p5_enrich_ai_skills.py` on 2026-07-14._
+
+## Source: anthropics/skills
+
+- Repository: [https://github.com/anthropics/skills](https://github.com/anthropics/skills) (commit `f6656c1`, retrieved 2026-07-14)
+- License: Apache-2.0; the document skills (docx/pdf/pptx/xlsx) are source-available — see the LICENSE.txt in the upstream skill folder
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `doc-coauthoring` | adjacent | Guide users through a structured workflow for co-authoring documentation. Use when user wants to write documentation, proposals, technical specs, decision docs, or similar structured content. This workflow helps users efficiently transfer … | [source](https://github.com/anthropics/skills/tree/main/skills/doc-coauthoring) |
+| `docx` | adjacent | Use this skill whenever the user wants to create, read, edit, or manipulate Word documents (.docx files) or Word templates (.dotx files). Triggers include: any mention of 'Word doc', 'word document', '.docx', '.dotx', or requests to … | [source](https://github.com/anthropics/skills/tree/main/skills/docx) |
+| `pdf` | adjacent | Use this skill whenever the user wants to do anything with PDF files. This includes reading or extracting text/tables from PDFs, combining or merging multiple PDFs into one, splitting PDFs apart, rotating pages, adding watermarks, creating … | [source](https://github.com/anthropics/skills/tree/main/skills/pdf) |
+| `slack-gif-creator` | adjacent | Knowledge and utilities for creating animated GIFs optimized for Slack. Provides constraints, validation tools, and animation concepts. Use when users request animated GIFs for Slack like "make me a GIF of X doing Y for Slack. | [source](https://github.com/anthropics/skills/tree/main/skills/slack-gif-creator) |
+| `internal-comms` | adjacent | A set of resources to help me write all kinds of internal communications, using the formats that my company likes to use. Claude should use this skill whenever asked to write some sort of internal communications (status reports, leadership … | [source](https://github.com/anthropics/skills/tree/main/skills/internal-comms) |
+
+## Source: ConardLi/garden-skills
+
+- Repository: [https://github.com/ConardLi/garden-skills](https://github.com/ConardLi/garden-skills) (commit `fbd6453`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `kb-retriever` | adjacent | 面向本地知识库目录的检索和问答助手。核心流程：(1)分层索引导航 (2)遇到PDF/Excel时必须先读取references学习处理方法 (3)处理文件后再检索。按文件类型组合使用 grep、Read、pdfplumber、pandas 进行渐进式检索，避免整文件加载。用户问题涉及"从知识库目录回答问题/检索信息/查资料"时使用。 | [source](https://github.com/ConardLi/garden-skills/tree/fbd6453/skills/kb-retriever) |
+
+## Source: a5c-ai/babysitter
+
+- Repository: [https://github.com/a5c-ai/babysitter](https://github.com/a5c-ai/babysitter) (commit `44a5d58b`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `marketing-automation` | core | Build and manage marketing automation workflows — lead nurturing, email sequences, CRM integration, and multi-channel campaign orchestration. | [source](https://github.com/a5c-ai/babysitter/tree/44a5d58b/library/specializations/domains/business/digital-marketing/skills/marketing-automation) |
+| `email-marketing` | core | Email marketing platform operations and deliverability management | [source](https://github.com/a5c-ai/babysitter/tree/44a5d58b/library/specializations/domains/business/marketing/skills/email-marketing) |
+| `security-sandbox` | core | Isolated analysis environment management for malware and exploit testing. Create and manage isolated VMs, configure Cuckoo Sandbox, set up REMnux/FlareVM environments, manage Docker-based analysis containers, and capture filesystem and … | [source](https://github.com/a5c-ai/babysitter/tree/44a5d58b/library/specializations/security-research/skills/security-sandbox) |
+
+## Source: affaan-m/everything-claude-code
+
+- Repository: [https://github.com/affaan-m/everything-claude-code](https://github.com/affaan-m/everything-claude-code) (commit `ed38744`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `marketing-campaign` | core | End-to-end marketing campaign planning and execution. Covers audience research, positioning, campaign angle definition, landing page copy, email sequences, social posts, ad copy, short-form video scripts, and content calendars. Use as the … | [source](https://github.com/affaan-m/everything-claude-code/tree/ed38744/skills/marketing-campaign) |
+
+## Source: AgriciDaniel/claude-ads
+
+- Repository: [https://github.com/AgriciDaniel/claude-ads](https://github.com/AgriciDaniel/claude-ads) (commit `669c760`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `ads-microsoft` | core | Audit Microsoft Advertising measurement, UET, search and audience campaigns, Google imports, syndication, keywords, creative, bidding, budgets, Copilot inventory, and policy. Use for Microsoft Ads, Bing Ads, UET, Microsoft Audience … | [source](https://github.com/AgriciDaniel/claude-ads/tree/669c760/skills/ads-microsoft) |
+
+## Source: alinaqi/claude-bootstrap
+
+- Repository: [https://github.com/alinaqi/claude-bootstrap](https://github.com/alinaqi/claude-bootstrap) (commit `f61ec87`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `klaviyo` | core | Klaviyo email/SMS marketing - profiles, events, flows, segmentation | [source](https://github.com/alinaqi/claude-bootstrap/tree/f61ec87/skills/klaviyo) |
+
+## Source: alirezarezvani/claude-code-skill-factory
+
+- Repository: [https://github.com/alirezarezvani/claude-code-skill-factory](https://github.com/alirezarezvani/claude-code-skill-factory) (commit `ba18b31`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `content-trend-researcher` | core | Advanced content and topic research skill that analyzes trends across Google Analytics, Google Trends, Substack, Medium, Reddit, LinkedIn, X, blogs, podcasts, and YouTube to generate data-driven article outlines based on user intent … | [source](https://github.com/alirezarezvani/claude-code-skill-factory/tree/ba18b31/generated-skills/content-trend-researcher) |
+
+## Source: alirezarezvani/claude-skills
+
+- Repository: [https://github.com/alirezarezvani/claude-skills](https://github.com/alirezarezvani/claude-skills) (commit `0241f43`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `social-media-manager` | core | When the user wants to develop social media strategy, plan content calendars, manage community engagement, or grow their social presence across platforms. Also use when the user mentions 'social media strategy,' 'social calendar,' … | [source](https://github.com/alirezarezvani/claude-skills/tree/0241f43/marketing-skill/skills/social-media-manager) |
+| `prompt-engineer-toolkit` | core | Turns marketing prompts into tested, versioned production assets: A/B prompt evaluation against structured test cases, immutable prompt version history with diffs, ready-to-use marketing prompt templates (ad copy, email campaigns, social … | [source](https://github.com/alirezarezvani/claude-skills/tree/0241f43/marketing-skill/skills/prompt-engineer-toolkit) |
+
+## Source: Bomx/distribb-skill
+
+- Repository: [https://github.com/Bomx/distribb-skill](https://github.com/Bomx/distribb-skill) (commit `810228b`, retrieved 2026-07-14)
+- License: no explicit license — referenced by link only
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `distribb` | core | Distribb is an SEO platform that handles keyword research, original data research, content publishing to WordPress/Webflow/Shopify, high-DR backlink exchange network, link building outreach playbooks, internal linking, social media … | [source](https://github.com/Bomx/distribb-skill/tree/810228b) |
+
+## Source: browser-act/skills
+
+- Repository: [https://github.com/browser-act/skills](https://github.com/browser-act/skills) (commit `51daea1`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `google-social-media-finder` | core | Searches Google to discover social media profiles associated with a person, brand, or username; returns platform name, profile URL, username, bio snippet, and follower count across X, Instagram, Facebook, LinkedIn, TikTok, YouTube, … | [source](https://github.com/browser-act/skills/tree/51daea1/solutions/lead-generation/google-social-media-finder) |
+| `google-maps-contact-extract` | core | Extracts business contact details from Google Maps search results and place detail pages, then visits each business website to collect emails, phone numbers, and social media profiles (Facebook, Instagram, Twitter/X, LinkedIn, YouTube, … | [source](https://github.com/browser-act/skills/tree/51daea1/solutions/lead-generation/google-maps-contact-extract) |
+
+## Source: CosmoBlk/email-marketing-bible
+
+- Repository: [https://github.com/CosmoBlk/email-marketing-bible](https://github.com/CosmoBlk/email-marketing-bible) (commit `ff526b0`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `email-marketing-bible` | core | Data-backed email marketing skill for AI agents. Use when building or running email automation, driving an ESP from an agent (MCP/connectors), diagnosing deliverability, writing or de-slopping email copy, designing emails, choosing a … | [source](https://github.com/CosmoBlk/email-marketing-bible/tree/ff526b0) |
+
+## Source: davepoon/buildwithclaude
+
+- Repository: [https://github.com/davepoon/buildwithclaude](https://github.com/davepoon/buildwithclaude) (commit `3c94e0c`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `ops-marketing` | core | Marketing command center. Email campaigns (Klaviyo), paid ads (Meta/Google), analytics (GA4), SEO, and social media metrics. One dashboard for all marketing channels. | [source](https://github.com/davepoon/buildwithclaude/tree/3c94e0c/plugins/claude-ops/skills/ops-marketing) |
+| `sequenzy-email-marketing` | core | Agent guide for operating Sequenzy. Use when Codex needs to authenticate, inspect identity, manage subscribers, create or edit campaigns/sequences/templates, generate draft email content, send a transactional email, read delivery stats, or … | [source](https://github.com/davepoon/buildwithclaude/tree/3c94e0c/plugins/all-skills/skills/sequenzy-email-marketing) |
+| `brevo-automation` | core | Automate Brevo (Sendinblue) tasks via Rube MCP (Composio): manage email campaigns, create/edit templates, track senders, and monitor campaign performance. Always search tools first for current schemas. | [source](https://github.com/davepoon/buildwithclaude/tree/3c94e0c/plugins/all-skills/skills/brevo-automation) |
+| `mailchimp-automation` | core | Automate Mailchimp email marketing including campaigns, audiences, subscribers, segments, and analytics via Rube MCP (Composio). Always search tools first for current schemas. | [source](https://github.com/davepoon/buildwithclaude/tree/3c94e0c/plugins/all-skills/skills/mailchimp-automation) |
+| `confluence-automation` | core | Automate Confluence page creation, content search, space management, labels, and hierarchy navigation via Rube MCP (Composio). Always search tools first for current schemas. | [source](https://github.com/davepoon/buildwithclaude/tree/3c94e0c/plugins/all-skills/skills/confluence-automation) |
+
+## Source: davila7/claude-code-templates
+
+- Repository: [https://github.com/davila7/claude-code-templates](https://github.com/davila7/claude-code-templates) (commit `fa79251`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `executing-marketing-campaigns` | core | Plans, creates, and optimizes marketing campaigns including content strategy, social media, email, and analytics. Helps develop go-to-market strategies, campaign messaging, and performance measurement. | [source](https://github.com/davila7/claude-code-templates/tree/fa79251/cli-tool/components/skills/creative-design/executing-marketing-campaigns) |
+| `email-sequence` | core | When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," … | [source](https://github.com/davila7/claude-code-templates/tree/fa79251/cli-tool/components/skills/business-marketing/email-sequence) |
+| `email-systems` | core | Email has the highest ROI of any marketing channel. $36 for every $1 spent. Yet most startups treat it as an afterthought - bulk blasts, no personalization, landing in spam folders. This skill covers transactional email that works, … | [source](https://github.com/davila7/claude-code-templates/tree/fa79251/cli-tool/components/skills/business-marketing/email-systems) |
+
+## Source: googleworkspace/cli
+
+- Repository: [https://github.com/googleworkspace/cli](https://github.com/googleworkspace/cli) (commit `a3768d0`, retrieved 2026-07-14)
+- License: Apache-2.0
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `recipe-schedule-recurring-event` | core | Create a recurring Google Calendar event with attendees. | [source](https://github.com/googleworkspace/cli/tree/a3768d0/skills/recipe-schedule-recurring-event) |
+
+## Source: gooseworks-ai/goose-skills
+
+- Repository: [https://github.com/gooseworks-ai/goose-skills](https://github.com/gooseworks-ai/goose-skills) (commit `94ec916`, retrieved 2026-07-14)
+- License: no explicit license — referenced by link only
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `google-ad-scraper` | core | Scrape competitor ads from Google Ads by domain. Returns ad creatives, formats, and campaign details. Use for competitive ad research and messaging analysis. | [source](https://github.com/gooseworks-ai/goose-skills/tree/94ec916/skills/ads/capabilities/google-ad-scraper) |
+| `google-search-ads-builder` | core | End-to-end Google Search Ads campaign builder. Performs deep keyword research (competitor SEO, review language mining, Reddit/HN community terminology, site audit), builds keyword architecture with funnel mapping and intent classification, … | [source](https://github.com/gooseworks-ai/goose-skills/tree/94ec916/skills/ads/composites/google-search-ads-builder) |
+| `cold-email-outreach` | core | End-to-end cold email outreach orchestration. Handles goal alignment, lead ingestion from any source (CSV, paste, CRM export, database), sequence design, email generation, campaign setup in the user's chosen outreach tool, and launch. … | [source](https://github.com/gooseworks-ai/goose-skills/tree/94ec916/skills/outreach/capabilities/cold-email-outreach) |
+| `setup-outreach-campaign-smartlead` | core | Set up a complete outbound email campaign in Smartlead. Asks the user for campaign goal, audience, messaging, schedule, and mailbox allocation. Creates the campaign, adds leads, saves email sequences, sets schedule, and assigns available … | [source](https://github.com/gooseworks-ai/goose-skills/tree/94ec916/skills/outreach/capabilities/setup-outreach-campaign-smartlead) |
+| `tech-stack-teardown` | core | Reverse-engineer a company's sales and marketing tech stack from public signals. Detects CRMs, cold email tools, people databases, ad pixels, email delivery services, and outbound sending domains via DNS records, website source inspection, … | [source](https://github.com/gooseworks-ai/goose-skills/tree/94ec916/skills/competitive-intel/capabilities/tech-stack-teardown) |
+
+## Source: indranilbanerjee/digital-marketing-pro
+
+- Repository: [https://github.com/indranilbanerjee/digital-marketing-pro](https://github.com/indranilbanerjee/digital-marketing-pro) (commit `a3d119c`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `segment-audience` | core | Create audience segments. Use when: building or updating CRM or email platform segments for campaign targeting. | [source](https://github.com/indranilbanerjee/digital-marketing-pro/tree/a3d119c/skills/segment-audience) |
+| `content-engine` | core | Create or optimize marketing content. Use when: blog posts, ad copy, emails, social posts, landing pages, voice guidelines. | [source](https://github.com/indranilbanerjee/digital-marketing-pro/tree/a3d119c/skills/content-engine) |
+| `data-import` | core | Import data from external sources. Use when: loading CRM contacts, email lists, or campaign data from CSV, JSON, or Sheets. | [source](https://github.com/indranilbanerjee/digital-marketing-pro/tree/a3d119c/skills/data-import) |
+| `send-email-campaign` | core | Send email campaigns. Use when: deploying via SendGrid, Klaviyo, Customer.io, Brevo, or Mailgun with A/B testing. | [source](https://github.com/indranilbanerjee/digital-marketing-pro/tree/a3d119c/skills/send-email-campaign) |
+
+## Source: infrasity-labs/dev-gtm-claude-skills
+
+- Repository: [https://github.com/infrasity-labs/dev-gtm-claude-skills](https://github.com/infrasity-labs/dev-gtm-claude-skills) (commit `02cfefb`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `emails` | core | When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," … | [source](https://github.com/infrasity-labs/dev-gtm-claude-skills/tree/02cfefb/.claude/skills/emails) |
+
+## Source: jeremylongshore/claude-code-plugins-plus-skills
+
+- Repository: [https://github.com/jeremylongshore/claude-code-plugins-plus-skills](https://github.com/jeremylongshore/claude-code-plugins-plus-skills) (commit `e112938a`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `find-marketing-agency` | core | Use whenever the user wants to find, shortlist, vet, or enrich US marketing agencies — including branding, content marketing, PPC/paid media, social media, email marketing, performance/demand-gen, video production, and full-service digital … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/mcp/servicegraph/skills/find-marketing-agency) |
+| `evernote-core-workflow-a` | core | Execute Evernote primary workflow: Note Creation and Management. Use when creating notes, organizing content, managing notebooks, or implementing note-taking features. Trigger with phrases like "create evernote note", "evernote note … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/saas-packs/evernote-pack/skills/evernote-core-workflow-a) |
+| `form-email` | core | Use when asked to design an email template, newsletter, drip campaign email, transactional email, or any HTML email asset. Examples: "design a welcome email", "create a newsletter template", "make an onboarding email sequence", "design a … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/ai-agency/tonone/skills/form-email) |
+| `klaviyo-reference-architecture` | core | Implement Klaviyo reference architecture with best-practice project layout. Use when designing new Klaviyo integrations, reviewing project structure, or establishing architecture standards for email/SMS marketing applications. Trigger with … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/saas-packs/klaviyo-pack/skills/klaviyo-reference-architecture) |
+| `clay-core-workflow-b` | core | Use Claygent AI research and AI-powered personalization to generate outreach copy from enriched data. Use when writing personalized email openers, running Claygent research prompts, or configuring AI columns for campaign personalization at … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/saas-packs/clay-pack/skills/clay-core-workflow-b) |
+| `instantly-local-dev-loop` | core | Configure Instantly.ai local development with mock server and test workflows. Use when setting up a dev environment, testing API calls without sending emails, or building integration tests against Instantly endpoints. Trigger with phrases … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/saas-packs/instantly-pack/skills/instantly-local-dev-loop) |
+
+## Source: K-Dense-AI/claude-scientific-skills
+
+- Repository: [https://github.com/K-Dense-AI/claude-scientific-skills](https://github.com/K-Dense-AI/claude-scientific-skills) (commit `4d97e29`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `open-notebook` | core | Self-hosted, open-source alternative to Google NotebookLM for AI-powered research and document analysis. Use when organizing research materials into notebooks, ingesting diverse content sources (PDFs, videos, audio, web pages, Office … | [source](https://github.com/K-Dense-AI/claude-scientific-skills/tree/4d97e29/skills/open-notebook) |
+
+## Source: K-Dense-AI/scientific-agent-skills
+
+- Repository: [https://github.com/K-Dense-AI/scientific-agent-skills](https://github.com/K-Dense-AI/scientific-agent-skills) (commit `4d97e29`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `open-notebook` | core | Self-hosted, open-source alternative to Google NotebookLM for AI-powered research and document analysis. Use when organizing research materials into notebooks, ingesting diverse content sources (PDFs, videos, audio, web pages, Office … | [source](https://github.com/K-Dense-AI/scientific-agent-skills/tree/4d97e29/skills/open-notebook) |
+
+## Source: ljagiello/ctf-skills
+
+- Repository: [https://github.com/ljagiello/ctf-skills](https://github.com/ljagiello/ctf-skills) (commit `d19f35f`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `ctf-osint` | core | Provides open source intelligence techniques for CTF challenges. Use when gathering information from public sources, social media, geolocation, DNS records, username enumeration, reverse image search, Google dorking, Wayback Machine, Tor … | [source](https://github.com/ljagiello/ctf-skills/tree/d19f35f/ctf-osint) |
+
+## Source: mohitagw15856/pm-claude-skills
+
+- Repository: [https://github.com/mohitagw15856/pm-claude-skills](https://github.com/mohitagw15856/pm-claude-skills) (commit `876fa30`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `content-calendar` | core | Generate a structured content calendar for any brand, product, or creator. Use when asked for a content plan, editorial calendar, social media schedule, or weekly/monthly content strategy. Produces a calendar with topics, formats, … | [source](https://github.com/mohitagw15856/pm-claude-skills/tree/876fa30/plugins/pm-gtm/skills/content-calendar) |
+| `lifecycle-crm-plan` | core | Design lifecycle marketing / CRM journeys across the customer lifecycle. Use when asked to plan onboarding emails, lifecycle/CRM campaigns, drip sequences, re-engagement or winback flows, or a messaging calendar. Produces a lifecycle plan … | [source](https://github.com/mohitagw15856/pm-claude-skills/tree/876fa30/plugins/pm-growth/skills/lifecycle-crm-plan) |
+
+## Source: mukul975/Anthropic-Cybersecurity-Skills
+
+- Repository: [https://github.com/mukul975/Anthropic-Cybersecurity-Skills](https://github.com/mukul975/Anthropic-Cybersecurity-Skills) (commit `673da1f`, retrieved 2026-07-14)
+- License: Apache-2.0
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `detecting-email-account-compromise` | core | Detect compromised O365 and Google Workspace email accounts by analyzing inbox rule creation, suspicious sign-in locations, mail forwarding rules, and unusual API access patterns via Microsoft Graph and audit logs. | [source](https://github.com/mukul975/Anthropic-Cybersecurity-Skills/tree/673da1f/skills/detecting-email-account-compromise) |
+| `analyzing-macro-malware-in-office-documents` | core | Analyzes malicious VBA macros embedded in Microsoft Office documents (Word, Excel, PowerPoint) to identify download cradles, payload execution, persistence mechanisms, and anti-analysis techniques. Uses olevba, oledump, and VBA … | [source](https://github.com/mukul975/Anthropic-Cybersecurity-Skills/tree/673da1f/skills/analyzing-macro-malware-in-office-documents) |
+| `analyzing-office365-audit-logs-for-compromise` | core | Parse Office 365 Unified Audit Logs via Microsoft Graph API to detect email forwarding rule creation, inbox delegation, suspicious OAuth app grants, and other indicators of account compromise. | [source](https://github.com/mukul975/Anthropic-Cybersecurity-Skills/tree/673da1f/skills/analyzing-office365-audit-logs-for-compromise) |
+| `analyzing-outlook-pst-for-email-forensics` | core | Analyze Microsoft Outlook PST and OST files for email forensic evidence including message content, headers, attachments, deleted items, and metadata using libpff, pst-utils, and forensic email analysis tools for legal investigations and … | [source](https://github.com/mukul975/Anthropic-Cybersecurity-Skills/tree/673da1f/skills/analyzing-outlook-pst-for-email-forensics) |
+| `detecting-spearphishing-with-email-gateway` | core | Spearphishing targets specific individuals using personalized, researched content that bypasses generic spam filters. Email security gateways (SEGs) like Microsoft Defender for Office 365, Proofpoint, | [source](https://github.com/mukul975/Anthropic-Cybersecurity-Skills/tree/673da1f/skills/detecting-spearphishing-with-email-gateway) |
+| `performing-phishing-simulation-with-gophish` | core | GoPhish is an open-source phishing simulation framework used by security teams to conduct authorized phishing awareness campaigns. It provides campaign management, email template creation, landing pag | [source](https://github.com/mukul975/Anthropic-Cybersecurity-Skills/tree/673da1f/skills/performing-phishing-simulation-with-gophish) |
+| `investigating-phishing-email-incident` | core | Investigates phishing email incidents from initial user report through header analysis, URL/attachment detonation, impacted user identification, and containment actions using SOC tools like Splunk, Microsoft Defender, and sandbox analysis … | [source](https://github.com/mukul975/Anthropic-Cybersecurity-Skills/tree/673da1f/skills/investigating-phishing-email-incident) |
+
+## Source: nexscope-ai/eCommerce-Skills
+
+- Repository: [https://github.com/nexscope-ai/eCommerce-Skills](https://github.com/nexscope-ai/eCommerce-Skills) (commit `56f3288`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `ecommerce-social-media-marketing` | core | Social media marketing strategy for ecommerce brands. Content calendar planning, platform-specific strategies, social commerce optimization, influencer collaboration, and community building. Use when the user asks about social media … | [source](https://github.com/nexscope-ai/eCommerce-Skills/tree/56f3288/ecommerce-social-media-marketing) |
+| `ecommerce-marketing-strategy-builder` | core | Full-stack e-commerce marketing strategy builder. Analyzes your product, market, and competitors, then builds a complete omnichannel marketing plan covering paid ads, SEO, email/SMS, content marketing, social media, influencer … | [source](https://github.com/nexscope-ai/eCommerce-Skills/tree/56f3288/ecommerce-marketing-strategy-builder) |
+| `ecommerce-email-marketing-builder` | core | E-commerce email marketing system builder. Creates complete email automation flows with full copywriting, subject lines, ESP setup instructions, segmentation rules, and annual campaign calendars. Generates copy-paste-ready email sequences … | [source](https://github.com/nexscope-ai/eCommerce-Skills/tree/56f3288/ecommerce-email-marketing-builder) |
+| `shopify-marketing` | core | Comprehensive Shopify marketing strategy and execution. SEO optimization, email marketing automation, paid advertising management, conversion rate optimization, and customer retention strategies specifically for DTC Shopify brands. Use … | [source](https://github.com/nexscope-ai/eCommerce-Skills/tree/56f3288/shopify-marketing) |
+| `tiktok-shop-content-strategy` | core | TikTok Shop content creation strategy and planning. Trending formats, viral hooks, product showcasing, hashtag strategy, and content calendar development. Use when the user asks about TikTok content strategy, viral content creation, TikTok … | [source](https://github.com/nexscope-ai/eCommerce-Skills/tree/56f3288/tiktok-shop-content-strategy) |
+
+## Source: nexu-io/open-design
+
+- Repository: [https://github.com/nexu-io/open-design](https://github.com/nexu-io/open-design) (commit `4b66023`, retrieved 2026-07-14)
+- License: Apache-2.0
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `html-ppt-zhangzara-coral` | core | Open Design's community-growth campaign across GitHub, Discord, and X: the loops, the content calendar, and the pipeline math. Built as a decision-grade marketing & GTM deck for growth team, community lead. | [source](https://github.com/nexu-io/open-design/tree/4b66023/design-templates/html-ppt-zhangzara-coral) |
+| `deck-guizang-editorial` | core | Open Design's FY26 marketing plan: brand-to-pipeline — audience, offer, channel mix, and the launch calendar that ties creative to growth. Built as a decision-grade marketing & GTM deck for CMO, growth lead, founder. | [source](https://github.com/nexu-io/open-design/tree/4b66023/plugins/_official/examples/deck-guizang-editorial) |
+| `marketing-psychology` | core | Apply psychological principles and behavioral science to copy and design. Useful for tightening hooks, framing, and pricing presentation. | [source](https://github.com/nexu-io/open-design/tree/4b66023/skills/marketing-psychology) |
+
+## Source: nowork-studio/NotFair
+
+- Repository: [https://github.com/nowork-studio/NotFair](https://github.com/nowork-studio/NotFair) (commit `99bda4b`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `google-ads` | core | Manage Google Ads — performance, keywords, bids, budgets, negatives, campaigns, ads, search terms, QS, location targeting, bulk operations, experiments, asset management, portfolio bidding, offline conversions. Use for any mention of … | [source](https://github.com/nowork-studio/NotFair/tree/99bda4b/google-ads/manage) |
+| `google-ads-copy` | core | Generate and A/B test Google Ads copy. Use when asked to write ad copy, headlines, descriptions, create ad variants, test ad messaging, improve CTR, or generate RSA (Responsive Search Ad) components. Trigger on "ad copy", "write ads", … | [source](https://github.com/nowork-studio/NotFair/tree/99bda4b/google-ads/copy) |
+
+## Source: ognjengt/founder-skills
+
+- Repository: [https://github.com/ognjengt/founder-skills](https://github.com/ognjengt/founder-skills) (commit `a45931c`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `brand-copywriter` | core | Writes marketing copy using proven copywriting frameworks. Use when user needs copy for ads (Facebook, Instagram, TikTok, YouTube), landing pages, sales pages, email sequences, LinkedIn posts, product descriptions, or any marketing content. | [source](https://github.com/ognjengt/founder-skills/tree/a45931c/skills/brand-copywriter) |
+
+## Source: sanjay3290/ai-skills
+
+- Repository: [https://github.com/sanjay3290/ai-skills](https://github.com/sanjay3290/ai-skills) (commit `3619692`, retrieved 2026-07-14)
+- License: Apache-2.0
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `google-calendar` | core | Interact with Google Calendar - list calendars, view events, create/update/delete events, and find free time. Use when user asks to: check calendar, schedule a meeting, create an event, find available time, list upcoming events, delete or … | [source](https://github.com/sanjay3290/ai-skills/tree/3619692/skills/google-calendar) |
+
+## Source: vibeeval/vibecosystem
+
+- Repository: [https://github.com/vibeeval/vibecosystem](https://github.com/vibeeval/vibecosystem) (commit `cea9462`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `content-strategy` | core | Content marketing strategy - content audit, editorial calendar, SEO optimization, content funnel (TOFU/MOFU/BOFU), performance metrics, developer content, social media planning | [source](https://github.com/vibeeval/vibecosystem/tree/cea9462/skills/content-strategy) |
+| `minimax-docx` | core | Professional DOCX document creation, editing, and formatting using OpenXML SDK (.NET). Three pipelines: (A) create new documents from scratch, (B) fill/edit content in existing documents, (C) apply template formatting with XSD validation … | [source](https://github.com/vibeeval/vibecosystem/tree/cea9462/skills/minimax-docx) |
+
+## Source: coreyhaines31/marketingskills
+
+- Repository: [https://github.com/coreyhaines31/marketingskills](https://github.com/coreyhaines31/marketingskills) (commit `33218ff`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `emails` | core | When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/emails) |
+| `lead-magnets` | adjacent | When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation. Also use when the user mentions "lead magnet," "gated content," "content upgrade," "downloadable," "ebook," "cheat sheet," "checklist," … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/lead-magnets) |
+| `sms` | adjacent | When the user wants to plan, build, or optimize SMS or MMS marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. Also use when the user mentions "SMS marketing," … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/sms) |
+| `cold-email` | adjacent | Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/cold-email) |
+| `popups` | adjacent | When the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion purposes. Also use when the user mentions "exit intent," "popup conversions," "modal optimization," "lead capture popup," "email … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/popups) |
+
+## Source: resend/resend-skills
+
+- Repository: [https://github.com/resend/resend-skills](https://github.com/resend/resend-skills) (commit `2caefff`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `agent-email-inbox` | adjacent | Use when building any system where email content triggers actions — AI agent inboxes, automated support handlers, email-to-task pipelines, or any workflow processing untrusted inbound email. Always use this skill when the user wants to … | [source](https://github.com/resend/resend-skills/tree/2caefff/skills/agent-email-inbox) |
+| `email-best-practices` | adjacent | Use when building email features, emails going to spam, high bounce rates, setting up SPF/DKIM/DMARC authentication, implementing email capture, ensuring compliance (CAN-SPAM, GDPR, CASL), handling webhooks, retry logic, making emails … | [source](https://github.com/resend/resend-skills/tree/2caefff/skills/email-best-practices) |
+| `react-email` | adjacent | Use when building HTML email templates with React components, adding a visual email editor to an application using the React Email visual editor, rendering emails to HTML, or sending emails with Resend. Covers welcome emails, password … | [source](https://github.com/resend/resend-skills/tree/2caefff/skills/react-email) |
+| `resend-cli` | adjacent | Operate the Resend platform from the terminal — send emails (including React Email .tsx templates via --react-email), manage domains, contacts, broadcasts, templates, webhooks, API keys, logs, automations, and events via the `resend` CLI. … | [source](https://github.com/resend/resend-skills/tree/2caefff/skills/resend-cli) |
+| `resend` | adjacent | Use when working with the Resend email API — sending transactional emails (single or batch), receiving inbound emails via webhooks, managing email templates, tracking delivery events, managing domains, contacts, broadcasts, webhooks, API … | [source](https://github.com/resend/resend-skills/tree/2caefff/skills/resend) |
--- a/references/market.md
+++ b/references/market.md
@@ -0,0 +1,120 @@
+# Market evidence report — activism-officer
+
+Source: **62 real job ads** (JSearch API, countries: us 62), extracted into the MSSQL evidence store; as of 2026-07-08.
+This report contains extracted, aggregated facts only — no ad text is
+reproduced (copyright / platform terms).
+
+## Seniority distribution
+
+| Seniority | Ads | Share |
+|---|---|---|
+| mid | 34 | 55 % |
+| n/a | 13 | 21 % |
+| junior | 8 | 13 % |
+| senior | 6 | 10 % |
+| lead | 1 | 2 % |
+
+## Tools — full market ranking
+
+| # | Item | Ads | Share |
+|---|---|---|---|
+| 1 | Microsoft Excel | 7 | 11 % |
+| 2 | Daybook | 6 | 10 % |
+| 3 | CRM | 4 | 6 % |
+| 4 | Google Ads | 4 | 6 % |
+| 5 | Google Analytics | 4 | 6 % |
+| 6 | LinkedIn Campaign Manager | 4 | 6 % |
+| 7 | Marketo | 4 | 6 % |
+| 8 | Microsoft PowerPoint | 4 | 6 % |
+| 9 | HubSpot | 3 | 5 % |
+| 10 | NGP | 3 | 5 % |
+
+## Hard skills — full market ranking
+
+| # | Item | Ads | Share |
+|---|---|---|---|
+| 1 | data analysis | 24 | 39 % |
+| 2 | project management | 17 | 27 % |
+| 3 | campaign management | 9 | 15 % |
+| 4 | fundraising | 9 | 15 % |
+| 5 | volunteer recruitment | 8 | 13 % |
+| 6 | budget management | 7 | 11 % |
+| 7 | writing | 6 | 10 % |
+| 8 | campaign strategy | 5 | 8 % |
+| 9 | email marketing | 5 | 8 % |
+| 10 | campaign development | 4 | 6 % |
+| 11 | community organizing | 4 | 6 % |
+| 12 | digital marketing | 4 | 6 % |
+| 13 | event planning | 4 | 6 % |
+| 14 | public speaking | 4 | 6 % |
+| 15 | audience segmentation | 3 | 5 % |
+| 16 | budgeting | 3 | 5 % |
+| 17 | content creation | 3 | 5 % |
+| 18 | content development | 3 | 5 % |
+| 19 | copywriting | 3 | 5 % |
+| 20 | digital advertising | 3 | 5 % |
+| 21 | market research | 3 | 5 % |
+| 22 | marketing strategy | 3 | 5 % |
+| 23 | policy analysis | 3 | 5 % |
+| 24 | research | 3 | 5 % |
+| 25 | vehicle delivery | 3 | 5 % |
+| 26 | vehicle pickup | 3 | 5 % |
+
+## Methods — full market ranking
+
+| # | Item | Ads | Share |
+|---|---|---|---|
+| 1 | coalition building | 6 | 10 % |
+| 2 | a/b testing | 3 | 5 % |
+
+## Responsibilities — full market ranking
+
+| # | Item | Ads | Share |
+|---|---|---|---|
+| 1 | campaign execution | 14 | 23 % |
+| 2 | performance monitoring | 5 | 8 % |
+| 3 | campaign optimization | 4 | 6 % |
+| 4 | budget management | 3 | 5 % |
+| 5 | budget pacing | 3 | 5 % |
+| 6 | campaign delivery | 3 | 5 % |
+| 7 | campaign management | 3 | 5 % |
+| 8 | campaign planning | 3 | 5 % |
+| 9 | event organization | 3 | 5 % |
+| 10 | partner campaign coordination | 3 | 5 % |
+| 11 | performance reporting | 3 | 5 % |
+| 12 | social media content creation | 3 | 5 % |
+| 13 | staff supervision | 3 | 5 % |
+| 14 | vendor management | 3 | 5 % |
+| 15 | volunteer coordination | 3 | 5 % |
+
+## Job title variants in the market
+
+| Title | Ads |
+|---|---|
+| Campaign Manager | 6 |
+| Cyber Campaign Marketing, Senior Manager | 2 |
+| Senior Campaigning & Activism Officer | 2 |
+| Adobe Campaign Developer | 1 |
+| Assistant Regional Coverage Manager – Campaign 2026 (July - December 2026) | 1 |
+| Associate Strategic Campaign Director | 1 |
+| Campaign - DC MD East | 1 |
+| Campaign - DC MD West | 1 |
+| Campaign - DC VA Central | 1 |
+| Campaign & Communications Coordinator | 1 |
+| Campaign Call Time Manager | 1 |
+| Campaign Deployments Travel Political Canvasser Job | 1 |
+| Campaign Fellow | 1 |
+| Campaign Lead-District 1 | 1 |
+| Campaign Strategy Coordinator | 1 |
+| Campaign Strategy Lead | 1 |
+| Campaigner for Environmental Non Profit | 1 |
+| Campaigns and Elections Intern (Volunteer) | 1 |
+| Campaigns Associate | 1 |
+| Capital Campaign Manager | 1 |
+| Confidential: Campaign Manager | 1 |
+| Conservation Campaigner | 1 |
+| Content Producer, North America Advocacy | 1 |
+| CRM Campaign Manager | 1 |
+| Democratic Campaign Manager (State Legislature) | 1 |
+
+Methodology: entities extracted per ad ({hard_skills, tools, methods, responsibilities, seniority}), normalized, counted as DISTINCT ads per entity; report threshold ≥ 3 ads. Headline sections in skills.md/tools.md use the stricter ≥ 20 % threshold.
--- a/references/profile.md
+++ b/references/profile.md
@@ -0,0 +1,26 @@
+# Occupation profile — activism officer
+
+- **ESCO URI:** http://data.europa.eu/esco/occupation/98358049-fbcd-479e-a644-e92bde5af2e0
+- **ESCO code:** 2432.1
+- **ISCO-08 group:** 2432 — Public relations professionals
+
+## Description (ESCO)
+
+Activism officers promote or hinder social, political, economic or environmental change by using different tactics such as persuasive research, media pressure or public campaigning.
+
+## Definition
+
+nan
+
+## Alternative labels
+
+- activism and events officer
+- campaigner
+- campaign worker
+- charity officer
+- activism and engagement officer
+- activist
+- activism & engagement officer
+- activism coordinator
+- activism & events officer
+- events officer
--- a/references/skills.md
+++ b/references/skills.md
@@ -0,0 +1,50 @@
+# Competences — activism officer
+
+Source: ESCO v1.2.1 occupation-skill relations (http://data.europa.eu/esco/occupation/98358049-fbcd-479e-a644-e92bde5af2e0).
+
+## Essential
+
+- **advocate a cause** (skill/competence)
+- **apply social media marketing** (skill/competence)
+- **apply strategic thinking** (skill/competence)
+- **communicate with media** (skill/competence)
+- **create advocacy material** (skill/competence)
+- **create campaign schedule** (skill/competence)
+- **design campaign actions** (skill/competence)
+- **develop digital content** (skill/competence)
+- **give interviews to media** (skill/competence)
+- **organise supporters** (skill/competence)
+- **use communication techniques** (skill/competence)
+
+## Optional
+
+- conduct public presentations (skill/competence)
+- cooperate with colleagues (skill/competence)
+- digital communication and collaboration (nan)
+- establish collaborative relations (skill/competence)
+- ethics of sharing work through social media (knowledge)
+- listen actively (skill/competence)
+- motivate supporters (skill/competence)
+- observe confidentiality (skill/competence)
+- perform project management (skill/competence)
+- plan events (skill/competence)
+- show intercultural awareness (skill/competence)
+- social media management (knowledge)
+- work in an international environment (skill/competence)
+
+<!-- market-evidence -->
+
+## Market evidence (job-ad analysis, 62 ads, as of 2026-07-08)
+
+Share of analyzed job ads mentioning the item (threshold ≥ 20 %). Source: JSearch/Adzuna APIs.
+
+### Hard skills
+
+- data analysis — **39 %**
+- project management — **27 %**
+
+### Responsibilities
+
+- campaign execution — **23 %**
+
+<!-- market-evidence -->
--- a/references/tasks.md
+++ b/references/tasks.md
@@ -0,0 +1,52 @@
+# Tasks & work activities — activism officer
+
+Source: O*NET 30.3, occupation 11-2032.00 (Public Relations Managers) — manual nearest-occupation mapping via ISCO group 2432; the official ESCO crosswalk has no entry for this ESCO occupation.
+
+## Task statements
+
+- **[nan]** Assign, supervise, and review the activities of public relations staff.
+- **[nan]** Confer with labor relations managers to develop internal communications that keep employees informed of company activities.
+- **[nan]** Design and edit promotional publications, such as brochures.
+- **[nan]** Develop and maintain the company's corporate image and identity, which includes the use of logos and signage.
+- **[nan]** Develop, implement, or maintain crisis communication plans.
+- **[nan]** Direct activities of external agencies, establishments, or departments that develop and implement communication strategies and information programs.
+- **[nan]** Draft speeches for company executives and arrange interviews and other forms of contact for them.
+- **[nan]** Establish and maintain effective working relationships with clients, government officials, and media representatives and use these relationships to develop new business opportunities.
+- **[nan]** Evaluate advertising and promotion programs for compatibility with public relations efforts.
+- **[nan]** Facilitate consumer relations or the relationship between parts of the company, such as the managers and employees, or different branch offices.
+- **[nan]** Formulate policies and procedures related to public information programs, working with public relations executives.
+- **[nan]** Identify main client groups and audiences, determine the best way to communicate publicity information to them, and develop and implement a communication plan.
+- **[nan]** Maintain company archives.
+- **[nan]** Manage communications budgets.
+- **[nan]** Manage in-house communication courses.
+- **[nan]** Manage special events, such as sponsorship of races, parties introducing new products, or other activities the firm supports, to gain public attention through the media without advertising directly.
+- **[nan]** Observe and report on social, economic, and political trends that might affect employers.
+- **[nan]** Produce films and other video products, regulate their distribution, and operate film library.
+- **[nan]** Respond to requests for information about employers' activities or status.
+- **[nan]** Write interesting and effective press releases, prepare information for media kits, and develop and maintain company internet or intranet web pages.
+
+## Detailed work activities
+
+- Confer with organizational members to accomplish work activities.
+- Coordinate special events or programs.
+- Coordinate with external parties to exchange information.
+- Develop contingency plans to deal with organizational emergencies.
+- Develop library or archival databases.
+- Develop marketing plans or strategies.
+- Develop operating strategies, plans, or procedures.
+- Develop organizational policies or programs.
+- Develop promotional materials.
+- Direct employee training programs.
+- Direct sales, marketing, or customer service activities.
+- Distribute instructional or library materials.
+- Edit documents.
+- Establish interpersonal business relationships to facilitate work activities.
+- Evaluate employee performance.
+- Evaluate program effectiveness.
+- Liaise between departments or other groups to improve function or communication.
+- Maintain operational records.
+- Manage organizational or project budgets.
+- Monitor external affairs or events affecting business operations.
+- Operate still or video cameras or related equipment.
+- Present information to the public.
+- Supervise employees.
--- a/references/tools.md
+++ b/references/tools.md
@@ -0,0 +1,71 @@
+# Tools & technology — activism officer
+
+Source: O*NET 30.3, occupation 11-2032.00 (Public Relations Managers) — manual nearest-occupation mapping via ISCO group 2432; the official ESCO crosswalk has no entry for this ESCO occupation.
+
+| Software | Category | Hot technology |
+|---|---|---|
+| Adobe Acrobat | Document management software | yes |
+| Adobe After Effects | Video creation and editing software | yes |
+| Adobe Creative Cloud software | Graphics or photo imaging software | yes |
+| Adobe Illustrator | Graphics or photo imaging software | yes |
+| Adobe InDesign | Desktop publishing software | yes |
+| Adobe Photoshop | Graphics or photo imaging software | yes |
+| Canva | Graphics or photo imaging software | yes |
+| Facebook | Web page creation and editing software | yes |
+| Google Analytics | Data mining software | yes |
+| Google Docs | Word processing software | yes |
+| Google Workspace software | Office suite software | yes |
+| HubSpot software | Sales and marketing software | yes |
+| Hypertext markup language HTML | Web platform development software | yes |
+| Marketo Marketing Automation | Sales and marketing software | yes |
+| Microsoft Access | Data base user interface and query software | yes |
+| Microsoft Excel | Spreadsheet software | yes |
+| Microsoft Office software | Office suite software | yes |
+| Microsoft Outlook | Electronic mail software | yes |
+| Microsoft PowerPoint | Presentation software | yes |
+| Microsoft Project | Project management software | yes |
+| Microsoft SharePoint | Document management software | yes |
+| Microsoft Word | Word processing software | yes |
+| Salesforce software | Customer relationship management CRM software | yes |
+| Slack | Cloud-based data access and sharing software | yes |
+| Teradata Database | Data base management system software | yes |
+| TikTok | Video creation and editing software | yes |
+| WordPress | Web page creation and editing software | yes |
+| Yardi software | Data base user interface and query software | yes |
+| Zoom | Video conferencing software | yes |
+| Adobe Distiller | Desktop publishing software |  |
+| Adobe Dreamweaver | Web page creation and editing software |  |
+| Adobe PageMaker | Desktop publishing software |  |
+| Airtable | Data base user interface and query software |  |
+| Apple Final Cut Pro | Video creation and editing software |  |
+| Apple iDVD | Video creation and editing software |  |
+| Apple iMovie | Video creation and editing software |  |
+| Blackbaud eTapestry | Customer relationship management CRM software |  |
+| Blackbaud The Raiser's Edge | Customer relationship management CRM software |  |
+| Corel WordPerfect Office Suite | Office suite software |  |
+| Drupal | Web platform development software |  |
+| FileMaker Pro | Data base user interface and query software |  |
+| Flipgrid | Video creation and editing software |  |
+| Fund accounting software | Accounting software |  |
+| Google Ads | Sales and marketing software |  |
+| Google Drive | Cloud-based data access and sharing software |  |
+| Google Gmail | Electronic mail software |  |
+| Human resource management software HRMS | Human resources software |  |
+| IBM Notes | Electronic mail software |  |
+| LinkedIn | Web page creation and editing software |  |
+| Mentimeter | Presentation software |  |
+| MicroFocus GroupWise | Electronic mail software |  |
+| Microsoft Dynamics | Enterprise resource planning ERP software |  |
+| Microsoft Publisher | Desktop publishing software |  |
+| MicroStrategy | Business intelligence and data analysis software |  |
+| MightyScout | Sales and marketing software |  |
+| Oracle Eloqua | Customer relationship management CRM software |  |
+| Oracle PeopleSoft Financials | Enterprise resource planning ERP software |  |
+| Oracle Siebel Server Sync | Customer relationship management CRM software |  |
+| QuarkXPress | Desktop publishing software |  |
+| SmugMug Flickr | Graphics or photo imaging software |  |
+| Social media sites | Web page creation and editing software |  |
+| Web browser software | Internet browser software |  |
+| WeVideo | Video creation and editing software |  |
+| YouTube | Video creation and editing software |  |
+| zkipster | Project management software |  |