3.8 KiB
3.8 KiB
Competences — online community manager
Source: ESCO v1.2.1 occupation-skill relations (http://data.europa.eu/esco/occupation/137b1d11-c4bc-4016-89ba-45345d4c71f0).
Essential
- align efforts towards business development (skill/competence)
- analyse consumer buying trends (skill/competence)
- analyse customer service surveys (skill/competence)
- analyse external factors of companies (skill/competence)
- analyse internal factors of companies (skill/competence)
- analyse work-related written reports (skill/competence)
- apply social media marketing (skill/competence)
- authoring software (knowledge)
- brand marketing techniques (knowledge)
- build trust (skill/competence)
- carry out forum moderation (skill/competence)
- collaborate in the development of marketing strategies (skill/competence)
- content marketing strategy (knowledge)
- coordinate marketing plan actions (skill/competence)
- corporate social responsibility (knowledge)
- corporate sustainability (knowledge)
- create annual marketing budget (skill/competence)
- create content title (skill/competence)
- define measurable marketing objectives (skill/competence)
- develop digital content (skill/competence)
- develop online community plan (skill/competence)
- develop professional network (skill/competence)
- digital communication and collaboration (nan)
- digital media (knowledge)
- evaluate marketing content (skill/competence)
- follow up online user requests (skill/competence)
- identify potential markets for companies (skill/competence)
- impart business plans to collaborators (skill/competence)
- integrate marketing strategies with the global strategy (skill/competence)
- integrate strategic foundation in daily performance (skill/competence)
- keywords in digital content (knowledge)
- manage content development projects (skill/competence)
- manage feedback (skill/competence)
- manage profitability (skill/competence)
- market pricing (knowledge)
- market research (knowledge)
- marketing mix (knowledge)
- marketing principles (knowledge)
- online moderation techniques (knowledge)
- perform market research (skill/competence)
- perform online data analysis (skill/competence)
- plan marketing campaigns (skill/competence)
- plan marketing strategy (skill/competence)
- pricing strategies (knowledge)
- provide written content (skill/competence)
- research website users (skill/competence)
- study sales levels of products (skill/competence)
- track key performance indicators (skill/competence)
- translate requirement concepts into content (skill/competence)
- use content management system software (skill/competence)
- use different communication channels (skill/competence)
- use e-services (skill/competence)
- web analytics (knowledge)
Optional
- behavioural science (knowledge)
- business intelligence (knowledge)
- conduct search engine optimisation (skill/competence)
- content development processes (knowledge)
- develop inclusive communication material (skill/competence)
- digital content creation (nan)
- identify ICT user needs (skill/competence)
- identify technological needs (skill/competence)
- information confidentiality (knowledge)
- manage content metadata (skill/competence)
- manage schedule of tasks (skill/competence)
- use personal organization software (skill/competence)
Market evidence (job-ad analysis, 38 ads, as of 2026-07-18)
Share of analyzed job ads mentioning the item (threshold ≥ 20 %). Source: JSearch/Adzuna APIs.
Hard skills
- data analysis — 34 %
- community management — 32 %
- content creation — 26 %
Responsibilities
- community engagement — 21 %