4.6 KiB
Market evidence report — product-manager
Source: 45 real job ads (JSearch API, countries: us 45), extracted into the MSSQL evidence store; as of 2026-07-19. This report contains extracted, aggregated facts only — no ad text is reproduced (copyright / platform terms).
Seniority distribution
| Seniority | Ads | Share |
|---|---|---|
| mid | 24 | 53 % |
| senior | 17 | 38 % |
| lead | 4 | 9 % |
Tools — full market ranking
| # | Item | Ads | Share |
|---|---|---|---|
| 1 | Qlikview | 4 | 9 % |
| 2 | QuickSight | 4 | 9 % |
| 3 | Tableau | 4 | 9 % |
| 4 | Cursor | 3 | 7 % |
| 5 | GitHub Copilot | 3 | 7 % |
Hard skills — full market ranking
| # | Item | Ads | Share |
|---|---|---|---|
| 1 | data analysis | 25 | 56 % |
| 2 | product management | 13 | 29 % |
| 3 | product strategy | 12 | 27 % |
| 4 | requirements gathering | 9 | 20 % |
| 5 | stakeholder management | 8 | 18 % |
| 6 | prioritization | 7 | 16 % |
| 7 | roadmap development | 7 | 16 % |
| 8 | market research | 6 | 13 % |
| 9 | business analysis | 4 | 9 % |
| 10 | product marketing | 4 | 9 % |
| 11 | technical product management | 4 | 9 % |
| 12 | backlog management | 3 | 7 % |
| 13 | backlog prioritization | 3 | 7 % |
| 14 | competitive analysis | 3 | 7 % |
| 15 | feature delivery | 3 | 7 % |
| 16 | roadmap strategy | 3 | 7 % |
Methods — full market ranking
| # | Item | Ads | Share |
|---|---|---|---|
| 1 | agile development | 10 | 22 % |
| 2 | human-centered design | 6 | 13 % |
| 3 | integrated problem solving | 6 | 13 % |
| 4 | agile methodology | 4 | 9 % |
| 5 | experimentation | 4 | 9 % |
Responsibilities — full market ranking
| # | Item | Ads | Share |
|---|---|---|---|
| 1 | feature prioritization | 4 | 9 % |
| 2 | cross-functional collaboration | 3 | 7 % |
| 3 | customer needs assessment | 3 | 7 % |
| 4 | product roadmap creation | 3 | 7 % |
| 5 | stakeholder communication | 3 | 7 % |
| 6 | team leadership | 3 | 7 % |
Regional breakdown
Corpus note: 45 relevant ads in total — below the 100-ad target for a fully reliable ranking. Percentages above should be read as indicative.
US (us)
45 ads.
Top hard skills:
- data analysis — 56 % (25 ads)
- product management — 29 % (13 ads)
- product strategy — 27 % (12 ads)
- requirements gathering — 20 % (9 ads)
- stakeholder management — 18 % (8 ads)
- prioritization — 16 % (7 ads)
- roadmap development — 16 % (7 ads)
- market research — 13 % (6 ads)
- business analysis — 9 % (4 ads)
- product marketing — 9 % (4 ads)
Top tools:
- Qlikview — 9 % (4 ads)
- QuickSight — 9 % (4 ads)
- Tableau — 9 % (4 ads)
- Cursor — 7 % (3 ads)
- GitHub Copilot — 7 % (3 ads)
- AWS — 4 % (2 ads)
- Claude — 4 % (2 ads)
- Claude Code — 4 % (2 ads)
- Figma — 4 % (2 ads)
- Microsoft Excel — 4 % (2 ads)
Seniority: mid 53 % · senior 38 % · lead 9 %
UK (gb)
Insufficient evidence — 0 ads (minimum for a regional ranking: 30). No ranking is reported for this region.
EU/DACH (de, at, ch, nl)
Insufficient evidence — 0 ads (minimum for a regional ranking: 30). No ranking is reported for this region.
Job title variants in the market
| Title | Ads |
|---|---|
| Product Manager II | 2 |
| AI & ML Product Manager | 1 |
| Digital Product Manager, Strategy and Innovation | 1 |
| Group Product Manager in Cybersecurity | 1 |
| Lead Product Marketing Manager | 1 |
| Manager, Product Management - Ventures Lending (Business Cards & Payments) | 1 |
| Manager, Product Manager - Core Cases | 1 |
| Manager, Product Manager - Incentive Platform | 1 |
| Manager, Product Manager – Model Analytics & Forecasting | 1 |
| Principal Product Manager - Customer Data and Signals Platform | 1 |
| Principal Product Manager - Tech, Amazon Shipping, Amazon Shipping | 1 |
| Principal Product Manager, Ship with Amazon | 1 |
| Product Lead, Commerce | 1 |
| Product Lead, Engagement | 1 |
| Product Manager - Capital One Travel | 1 |
| Product Manager - Healthcare Data Systems | 1 |
| Product Manager - Home Tours & Event Scheduling | 1 |
| Product Manager – Washington, DC | 1 |
| Product Manager III | 1 |
| Product Manager, Loyalty & Retention | 1 |
| Product Manager, Marketing Technology | 1 |
| Product Manager, Reputation Marketing & Insights | 1 |
| Product Manager: Capital One Shopping (Remote-Eligible) | 1 |
| Product Marketing Manager | 1 |
| Product Marketing Manager (Remote Healthcare) | 1 |
Methodology: entities extracted per ad ({hard_skills, tools, methods, responsibilities, seniority}), normalized, counted as DISTINCT ads per entity; report threshold ≥ 3 ads. Headline sections in skills.md/tools.md use the stricter ≥ 20 % threshold.