74 lines
2.6 KiB
Markdown
74 lines
2.6 KiB
Markdown
---
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name: web-content-manager
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description: "Occupational skill for the role 'web content manager' (also: content specialist, web content specialist, web content curatorspecialist, web content administrators, digital content, content curator). Use when the user asks for typical web content manager work such as: typical web content manager responsibilities"
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---
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# Web Content Manager
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Web content managers curate or create content for a web platform according to the long-term strategic goals, policies and procedures for an organisation's online content or their customers. They control and monitor compliance with standards, legal and privacy regulations and ensure web optimisation. They are also responsible for integrating the work of writers and designers to produce a final layout which is compatible with corporate standards.
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## Core workflow
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## How to use this skill
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- Read [references/profile.md](references/profile.md) for the occupation profile and scope.
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- Consult [references/tasks.md](references/tasks.md) for the full task and activity inventory.
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- Check [references/skills.md](references/skills.md) for essential vs. optional competences.
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- Check [references/tools.md](references/tools.md) for the software commonly used in this role.
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- See [references/ai-skills.md](references/ai-skills.md) — matched external AI agent skills (per-source attribution).
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## Key competences (essential)
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- apply tools for content development
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- authoring software
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- compile content
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- comply with legal regulations
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- conduct content quality assurance
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- conduct search engine optimisation
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- content development processes
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- create content title
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- develop digital content
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- digital content creation
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- ensure compliance with company regulations
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- ensure compliance with legal requirements
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- identify customer requirements
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- identify legal requirements
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- information structure
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## Hot technologies
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- Adobe Acrobat
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- Adobe After Effects
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- Adobe Creative Cloud software
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- Adobe Illustrator
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- Adobe InDesign
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- Adobe Photoshop
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- AJAX
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- Amazon DynamoDB
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- Amazon Elastic Compute Cloud EC2
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- Amazon Redshift
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<!-- hot-tech -->
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## Hot technologies
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Top tools from 39 gated job ads (see references/market.md, as of 2026-07-20):
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- ChatGPT — 10 %
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- Gemini — 10 %
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- Google Analytics — 10 %
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- Jira — 10 %
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- wordpress — 10 %
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- Adobe Analytics — 8 %
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- Adobe Experience Manager (AEM) — 8 %
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- Asana — 8 %
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- Claude — 8 %
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- Drupal — 8 %
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---
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*Sources: ESCO v1.2.1 (http://data.europa.eu/esco/occupation/a74f6c51-37e5-423e-aa5b-044e98663027), O*NET 30.3 (15-1255.00, manual nearest match). See manifest.json for licensing/attribution.*
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